The Cynsational Entrepreneur — online business

INFOGRAPHICS and SEO: The Forgotten Relationship

INFOGRAPHICS and SEO:                                             The Forgotten Relationship

An infographic is a visual way to offer a representation of concepts. Both simple and complex concepts are more easily understood through a combination of images and text. When you are trying to improve SEO, you may only consider content in text format. Images are often given the short end of the stick and are a late addition, added without much thought. But, they should not be an afterthought. People Are Visual: Most people enjoy looking at pictures. When reading online, information broken up by complementary pictures makes it easier to grasp information. Readers Want What They Want Now:  The...


Find Your Perfect Clients - Eleven Strategies to Build an Engaged Audience

Find Your Perfect Clients - Eleven Strategies to Build an Engaged Audience

Do you struggle to find new clients? Worry that you may not have enough business to pay the bills? Here are eleven proven strategies, all focused on building an engaged audience so you are able to book new clients quickly, whenever you need them.   1.           Be Yourself You may think this is one of the most overused phrases, but it is the most powerful. You won’t connect with the right people until you are coming from a place of total transparency and honesty. Listen, share and evaluate—yourself as well as others. Be self-aware. Invest in coaching specifically in areas in...


Unlock the Secret Power of Your Business Blog

Unlock the Secret Power of Your Business Blog

  Whatever venture, whether online or brick & mortar, you are pursuing, an online presence is paramount to your success. The internet provides the largest forum for connecting with a wide variety of people. If you are looking for a way to show off your expertise and also make a little money while doing it, you must start a blog. What is a Blog? A blog is actually an online magazine or newsletter. You can publish daily (or even several times a day), weekly, or monthly. With a blog you can upload posts about anything that you want. Many people...


Top 10 Free Traffic Sources (Plus ONE BONUS)

Top 10 Free Traffic Sources (Plus ONE BONUS)

  Blogs are popular ways to create an online presence for personal and business reasons. You can build a blog for free and begin posting content right away. But, what good is that content if no one is reading it. Here are ten ideas to bring in the traffic your blog needs to survive. Of all the successful blogs on the Internet, hundreds more have failed. Running a blog for your business is like running a business. Unless you are willing to put the time in and treat it seriously. Your blog won't last long and it won't generate income or customers...


CHANGE is not a dirty word

CHANGE is not a dirty word

I stayed up way past my bedtime watching the drama of the voting results of the recent presidential election. Watching the percentages of vote totals change for the candidates every few minutes was like watching a high scoring football game. “Yea! We’re ahead.” “Uh oh, we’re behind” Back and forth. Up and down. As the path to victory became clear for one candidate, time seemed to be running out for the other. The result was surprising. Unexpected. Change was elected. Uncertainty dawned. I remain humbled and awed that I live in a time, and in a country, where elections and the...